Which statement best describes Bezique's TTH division acquisition?

• A. In 2017, formed a joint venture to grow the TTH division
• B. In 2016, acquired a fully solvent TTH firm as a precursor
• C. In 2017, acquired trade and assets of Gingzing, a poorly-run TTH event company that had gone into liquidation
• D. By internal development of the TTH portfolio with no acquisitions

Answer: (C)

Asset-based expansion from a distressed seller. When a target is in liquidation and has been poorly run, acquiring its trade and assets lets a buyer grab valuable contracts, client relationships, equipment, and IP without inheriting ongoing liabilities or past management problems. The statement describes Bezique’s TTH division purchasing the trade and assets of Gingzing, a poorly-run TTH event company that had gone into liquidation—a classic move to quickly integrate tangible assets and market presence while avoiding the baggage of the failed operation. This differs from forming a joint venture, which would involve ongoing shared control; buying a solvent firm, which would come with different costs and liabilities; or pursuing internal development, which doesn’t involve an acquisition at all.